PPC Marketing

Our PPC marketing service utilises Google AdWords to market your business to your ideal customers online. Helping more of the right people find your business and services. PPC (pay per click) advertising is sometimes also referred to as cost per click (CPC) advertising. Allowing you to set specific marketing objectives, such as the location of your ideal customer, their age and other specifications. Then provide targeted ads across search engines, websites and social media channels, based on your budget cap and preferred marketing spend.

With our experience and expertise in utilising PPC advertising, we can positively deliver measurable results for your business. Pushing your website to the top of search engines where you’re most likely to be found by your ideal customers. At the same time, it increases visitors to your website and improves your overall online presence.

We use a variety of techniques to deliver these results. Firstly we carry out research based on your ideal customer and the outcome that you’re looking to achieve through PPC campaigns. Then identify a list of valuable phrases and target keywords, as well as their CPC. We set up your campaigns within Google Ads words and any other platforms that we identify as being valuable based on your goals and objectives. Followed by the process of setting up, optimising and testing your campaigns. Google Analytics testing and monitoring is also carried out as part of our PPC service allowing us to effectively monitor and track these results.

To discuss how we can support you through PPC advertising, please get in touch. Our PPC agency uses a hybrid approach to marketing your business online and can suggest the most effective solutions to reach your business growth objectives.

* PPC marketing is offered on a 12-month minimum contract basis

** An initial set-up fee may be required dependent on your requirements, or a higher amount set for the 1^st month only

PPC marketing is a cost effective strategy that helps you get your business and products seen by your ideal audience. From creating highly targeted ad campaigns to delivering measurable results. There are many benefits of working with a professional digital marketing or PPC agency that can guide and support you in creating personalised content that converts.

Some of the ways we can support your PPC advertising strategy include leveraging our knowledge and expertise. Whether that be choosing the right keywords, setting bids or tracking your results. Our experts save you time and provide peace of mind that you’re investment will deliver results.

Our budget friendly PPC campaigns allow you to dictate your advertising spend as well as the preferred platforms and methods. For example, you can split the cost between search engine advertising on Google Ads or Microsoft Bing ads. Or opt for social media ads that appear on Facebook, Instagram, Twitter and Linkedin. Alternatively, if you’re an e-commerce business you may prefer to utilise shopping ads that boost your products to the top of search rankings. Or retargeting ads that help recapture abandoned carts.

We can guide and advise you on the best options depending on your desired outcomes. As well as tracking your results and making the required adjustments to improve your overall return on investment.

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